Lexus voted “best of the best” for customer satisfaction

Alex Ritchie

Alex Ritchie

( 2 min read )

If you’re in the market for a car loan you may want to consider adding Lexus to your list of options, as the car manufacturer has been named the winner of the Roy Morgan Customer Satisfaction Award “Best of the Best” for 2017.

The luxury vehicle division not only won out against car manufacturing competitors Skoda, Renault and Mazda, but also achieved the highest customer satisfaction (95.8 per cent) amongst all 32 winners in the Roy Morgan Customer Satisfaction Awards.

Top 10 Roy Morgan Customer Satisfaction Award Winners 2017


Source: Roy Morgan Single Source (Australia).

In terms of financial institutions, Greater Bank also won out Roy Morgan’s Bank of the Year award, with a customer satisfaction rating of 92 per cent. This was followed by People’s Choice Credit Union (91.8 per cent).

Roy Morgan Chief Executive Officer, Michele Levine, spoke on the “stellar” win by Lexus.

“There were several outstanding performances across all categories in 2017 and Customer Satisfaction Ratings exceeding 90% were achieved by more than ten category winners at Tuesday’s Awards night.

“Lexus claimed the inaugural prize as the 2017 Roy Morgan Customer Satisfaction Award ‘Best of the Best’ with a customer satisfaction rating of 95.8 per cent for 2017 just ahead of South Australian Supermarket chain Foodland on 95.3 per cent, Tasmanian insurer RACT on 94.5 per cent, Apple iPhone on 92.3 per cent and Newcastle based Greater Bank on 92 per cent.

“All four of these runners-up were deserved winners in their respective categories for 2017,” said Ms Levine.

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