Pet spending around the world
America
Pet industry revenue – 2013-18(source: American Pet Products Association)
- 4.4% average annual growth
Pet industry revenue by category(source: American Pet Products Association)
- Food 41.8%
- Veterinary care 24.6%
- Supplies/over-the-counter medicine 21.7%
- Grooming and boarding 8.9%
- Live animal purchases 3.0%
Pet ownership(source: American Pet Products Association)
- 68% have pets
- 48% have dogs
- 38% have cats
- 10% have freshwater fish
- 6% have birds
- 4% have reptiles
- 2% have saltwater fish
Average annual spending per pet(source: American Pet Products Association)
- Dogs US$1,678
- Cats US$1,116
- Fish US$750
- Birds US$1,367
- Rabbits US$780
- Mice/rats US$960
Australia
Pet industry revenue – 2013-18(source: IbisWorld)
- 7.4% average annual growth
Pet ownership(source: Animal Medicines Australia)
- 62% have pets
- 38% have dogs
- 29% have cats
- 12% have fish
- 12% have birds
- 3% have reptiles
- 3% have small mammals
Buying cats(source: Animal Medicines Australia)
- Average cost A$274
- 52% were free
Buying dogs(source: Animal Medicines Australia)
- Average cost A$548
- 30% were free
Average annual spending per pet(source: Animal Medicines Australia)
- Dogs A$1,475
- Cats A$1,029
- Fish A$50
- Birds A$115
- Reptiles A$381
- Small mammals A$224
Pet spending by category(source: Animal Medicines Australia)
- Food 34.6%
- Veterinary services 18.4%
- Pet healthcare products 11.8%
- Products or accessories 8.9%
- Clipping/grooming 4.7%
- Other 21.6%
Don’t have a pet?(source: Animal Medicines Australia)
- 59% of petless households want a pet in the near future
Argentina
Dog food revenue – 2012-17(source: Apertura.com)
- 9% average annual growth
Pet ownership(source: GFK)
- 82% have pets
- 66% have dogs
- 32% have cats
- 8% have fish
- 7% have birds
Brazil
Pet care revenue – 2012-17(source: Research and Markets)
- 10% average annual growth
Pet food revenue – 2018-23(source: Research and Markets)
- 7.5% average annual growth forecast
Pet ownership(source: GFK)
- 76% have pets
- 58% have dogs
- 28% have cats
- 11% have birds
- 7% have fish
Canada
Pet care revenue – 2014-20(source: Research and Markets)
- 3.7% average annual growth forecast
Vet healthcare revenue – 2018-23(source: Mordor Intelligence)
- 7.2% average annual growth forecast
Pet ownership(source: GFK)
- 61% have pets
- 35% have cats
- 33% have dogs
- 9% have fish
- 4% have birds
Cost of a pet in the first 12 months(source: RateSupermarket.ca)
- Dog C$2,600
- Cat C$1,921
Cost of annual pet insurance(source: RateSupermarket.ca)
- Dog C$592
- Cat C$357
China
Vet care and supplies revenue(source: Euromonitor)
- 27% annual growth in 2017
Pet industry revenue – 2018-23(source: Euromonitor)
- 21.5% average annual growth forecast
Average annual spending per pet(source: Pet Fair Asia White Paper)
- Dogs 5,508 yuan
- Cats 4,311 yuan
Pet ownership(source: GFK)
- 47% have pets
- 25% have dogs
- 17% have fish
- 10% have cats
- 5% have birds
France
Pet food revenue – 2018-21(source: Statista)
- 3.7% average annual growth forecast
Pet ownership(source: GFK)
- 65% have pets
- 41% have cats
- 29% have dogs
- 12% have fish
- 5% have birds
Germany
Pet care revenue – 2016(source: ZZF)
- 2.5% annual growth for pet accessories
- 0.9% annual growth for prepared pet food
Pet ownership(source: GFK)
- 53% have pets
- 29% have cats
- 21% have dogs
- 9% have fish
- 6% have birds
India
Pet population – 2006-11(source: Indian Pet and Equine Industry)
- 7.4% average annual growth
Pet care revenue – 2012-17(source: Research and Markets)
- 23% average annual growth
Pet care revenue – FY18-22(source: Research and Markets)
- 20% average annual growth forecast
Pet food revenue – 2017-22(source: Research and Markets)
- 18% average annual growth forecast
Indonesia
Pet healthcare revenue – 2012-16(source: Research and Markets)
- 2.7% average annual growth
Pet food revenue – 2018-21(source: Statista)
- 8.6% average annual growth forecast
Italy
Pet healthcare revenue – 2012-16(source: Research and Markets)
- 3.1% average annual growth
Pet products revenue – 2015(source: Export.gov)
- 6.6% annual decline
Households with cats(source: Pets International)
- 5.8% decline from 2013-17
Households with dogs(source: Pets International)
- 10.5% growth from 2013-17
Pet ownership(source: GFK)
- 67% have pets
- 39% have dogs
- 34% have cats
- 11% have fish
- 8% have birds
Japan
Pet healthcare revenue – 2012-16(source: Research and Markets)
- 5.1% average annual growth
Pet ownership(source: GFK)
- 37% have pets
- 17% have dogs
- 14% have cats
- 9% have fish
- 2% have birds
Asia-Pacific pet healthcare market share(source: Research and Markets)
- 50.4% Japan
- 49.6% other
Mexico
Pet numbers – 2014-17(source: GFK)
- 4% growth
Pet ownership(source: GFK)
- 81% have pets
- 64% have dogs
- 24% have cats
- 10% have fish
- 10% have birds
Average annual spending per pet(source: Statista)
- 16884 pesos
Pet spending by category(source: Statista)
- Food 35.9%
- Veterinary services 23.6%
- Hygiene 11.9%
- Travel 6.8%
- Treats 6.4%
- Toys 6.3%
- Daycare/boarding 4.9%
- Accessories 4.3%
New Zealand
Pet industry revenue – 2011-16(source: Companion Animal Council)
- 2.4% average annual growth
Pet ownership(source: Companion Animal Council)
- 64% have pets
- 44% have cats
- 28% have dogs
- 10% have fish
- 7% have birds
- 3% have rabbits
Don’t have a pet?(source: Companion Animal Council)
- 58% of people who don’t have a pet would like one
Desexing(source: Companion Animal Council)
- Cats 93%
- Dogs 75%
Microchipping(source: Companion Animal Council)
- Cats 31%
- Dogs 71%
Insurance(source: Companion Animal Council)
- Cats 10%
- Dogs 19%
Average annual spending per pet(source: Companion Animal Council)
- Cats NZ$670
- Dogs NZ$1,200
Russia
Pet healthcare revenue – 2012-16(source: Research and Markets)
- 9.3% average annual growth
Pet food revenue – 2016-22(source: Mordor Intelligence)
- 1.7% average annual growth forecast
Pet ownership(source: GFK)
- 74% have pets
- 29% have dogs
- 57% have cats
- 11% have fish
- 9% have birds
Saudi Arabia
By the numbers
- 2008 - the year religious police banned the sale of cats and dogs (source: Arabian Business)
- 2 dogs per 1,000 people - one of the lowest rates in the world (source: Euromonitor)
- 6.2% - forecast average annual growth of cat food market in 2018-23 (source: Research and Markets)
South Africa
Pet industry revenue – 2012-17(source: Pets International)
- 1.9% average annual growth
Pet population(source: Euromonitor)
- Cats 2.4 million
- Dogs 9.1 million
South Korea
Pet industry revenue – 2012-15(source: Koisra)
- 29.1% average annual growth
Pet industry revenue – 2015-20(source: Koisra)
- 24.6% average annual growth forecast
Pet ownership(source: GFK)
- 32% have pets
- 20% have dogs
- 7% have fish
- 6% have cats
- 1% have birds
Turkey
Pet industry revenue – 2012-16(source: Research and Markets)
- 5.8% average annual growth
Pet ownership(source: GFK)
- 50% have pets
- 20% have birds
- 16% have fish
- 15% have cats
- 12% have dogs
UK
Pet ownership(source: Pet Food Manufacturers’ Association)
- 45% have pets
- 26% have dogs
- 18% have cats
- 2% have rabbits
- 1% have indoor birds
- 1% have guinea pigs
- 1% have hamsters
Pet obesity rate(source: Pet Food Manufacturers’ Association)
- 52% dogs
- 47% cats
- 32% small mammals
- 12% birds
Pet food revenue – 2018-23(source: Mintel)
- 2.6% average annual growth forecast
Pet care revenue – 2018-23(source: Mintel)
- 4.5% average annual growth forecast
Average annual spending per pet(source: More Than)
- Dogs £2,880
- Cats £1,200
It’s me or the dog(source: Mintel)
- 51% of pet owners would rather reduce spending on themselves than their pets
World
Survey of 27,000 people in 22 countries found...(source: GFK)
- 57% have pets
- 33% have dogs
- 23% have cats
- 12% have fish
- 6% have birds
Most pets(source: GFK)
- Argentina 82%
- Mexico 81%
- Brazil 76%
Fewest pets(source: GFK)
- South Korea 32%
- Hong Kong 36%
- Japan 37%
Most popular country for... (source: GFK)
- Dogs - Argentina 66%
- Cats - Russia 57%
- Fish - China 17%
- Birds - Turkey 20%
Pet industry revenue – fastest average annual growth rates, 2012-17 (source: Pets International)
- India 16.3%
- China 14.7%
- Thailand 12.2%
- Vietnam 12.2%
- Chile 9.9%
- South Korea 8.2%
- Bulgaria 7.7%
- Egypt 7.5%
- Philippines 7.4%
- Saudi Arabia 7.4%
Pet industry revenue – average annual growth rates, 2012-17(source: Pets International)
- Asia Pacific 6.9%
- Eastern Europe 5.4%
- Middle East & Africa 5.4%
- Latin America 3.4%
- North America 1.8%
- Western Europe 0.8%
- Australasia 0.6%
Pet industry revenue – market share per region(source: Pets International)
- North America 44.4%
- Western Europe 26.0%
- Asia Pacific 10.5%
- Latin America 9.9%
- Eastern Europe 5.2%
- Australasia 3.0%
- Middle East & Africa 0.8%
Cats v dogs(source: MapsOfWorld.com)
- South Africa 370 dogs for every 100 cats
- Argentina 307 dogs for every 100 cats
- Czech Republic 180 dogs for every 100 cats
- Australia 168 dogs for every 100 cats
- Japan 164 dogs for every 100 cats
- Spain 139 dogs for every 100 cats
- Poland 132 dogs for every 100 cats
- Hungary 128 dogs for every 100 cats
- UK 113 dogs for every 100 cats
- Romania 107 dogs for every 100 cats
- Italy 95 dogs for every 100 cats
- America 94 dogs for every 100 cats
- Russia 70 dogs for every 100 cats
- France 66 dogs for every 100 cats
- Germany 65 dogs for every 100 cats
- China 52 dogs for every 100 cats
Most cats(source: MapsOfWorld.com)
- USA 74.1 million
- China 53.1 million
- Russia 17.8 million
- Brazil 12.5 million
- France 11.5 million
- Germany 8.2 million
- UK 8.0 million
- Italy 7.4 million
- Ukraine 7.4 million
- Japan 7.3 million
Most dogs(source: MapsOfWorld.com)
- USA 69.9 million
- Brazil 35.8 million
- China 27.4 million
- Russia 12.5 million
- Japan 12.0 million
- Philippines 11.6 million
- India 10.2 million
- Argentina 9.2 million
- UK 9.0 million
- France 7.6 million
Most birds(source: MapsOfWorld.com)
- Brazil 19.1 million
- Italy 13.0 million
- USA 8.3 million
- Australia 7.8 million
- France 6.2 million
- Netherlands 4.5 million
- Spain 3.7 million
- Germany 3.5 million
- Russia 2.8 million
- Belgium 2.7 million
Most fish(source: MapsOfWorld.com)
- USA 57.8 million
- France 37.3 million
- Brazil 26.5 million
- Australia 20.5 million
- UK 20.0 million
- Germany 2.0 million
- New Zealand 1.7 million
- Italy 1.5 million
- Russia 0.8 million
- Netherlands 0.7 million
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