Australia’s leading financial comparison website RateCity (www.ratecity.com.au) is pleased to announce the appointment of marketing powerhouse Ali Cassim in the newly created role of Marketing Director.

Ms Cassim joins RateCity.com.au this week from Cudo where she was an integral member of the leadership team and responsible for all marketing across the Cudo portfolio – including Cudo, Getaway Lounge and The Meat Merchant.  

Ali’s keen interest and experience in digital ecommerce businesses, is also evident through her previous roles, including Marketing Director – The Stayz Group at Fairfax Media and time working across RSVP, Drive and ZUJI.

Alex Parsons, CEO of RateCity.com.au, commented: “We are enormously excited about having Ali join RateCity, Australia’s leading financial comparison service. We have bold and ambitious plans over the coming years and Ali’s skills, experience and energy will help ensure we achieve those goals.”

Cassim said: “I’m thrilled to be joining RateCity at an important time in the development of the business and the brand. The business has grown from strength to strength in recent months and with a renewed focus on marketing in FY14 it will be an exciting year for RateCity.”